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Web analytics & attribution

Your own analytics — no sampling, no third-party cookies.

Realtime, acquisition, pages, events, funnels, conversions, revenue, attribution, audience, journeys and plain-language insights from your own tracking data.

Product illustration with sample data.

What you can do

What you can do with Web analytics & attribution.

Realtime and acquisition

Who is on the site now and where they came from.

Funnels and conversions

Where visitors drop off and what converts.

Revenue and attribution

Which channels and campaigns drive revenue.

Journeys and audience

Paths through the site and who your visitors are.

Insights

Summaries of what changed and why.

How it works

How it works, step by step.

  1. Install tracking

    One snippet per site.

  2. Define goals

    Which events count as conversions.

  3. Read

    Dashboards fill as data arrives.

Part of the Analytics module

FAQ

Web analytics & attribution questions

Can I import Google Analytics history?

Connect GA4 through Integrations to bring in historic traffic.

See Web analytics & attribution with your own data.

Book a demo or start a 14-day trial of the whole platform — no card needed.