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Sequences

Multi-step outreach that speaks your contact's language.

Build sequences of email, LinkedIn, call and task steps. Every email can have A/B variants and a version per language; follow-ups can reply in the same thread, and the statistics mark a winner only when the difference is meaningful.

Product illustration with sample data.

What you can do

What you can do with Sequences.

Email, LinkedIn, call and task steps

Automatic emails send themselves; manual steps create tasks for the team.

Language versions

Each contact receives the version in their language; AI drafts or translates it.

A/B with significance

A two-proportion test on replies (or opens before the first replies) marks the winner.

Thread replies

Follow-ups can go out as a reply in the previous email's thread.

Send windows

Days and hours per sequence, in the sequence's time zone.

Emails and analytics

Scheduled, delivered, opened, clicked, replied and bounced — per step, variant and language.

How it works

How it works, step by step.

  1. Add steps

    Email, LinkedIn, call or task, with waits in between.

  2. Write versions

    Variants and languages, by hand or with AI.

  3. Enroll contacts

    From the lead finder, a list or website visitors.

  4. Learn and adjust

    Pause the weaker variant once a winner is clear.

Part of the Outreach module

FAQ

Sequences questions

When does a contact stop receiving steps?

When their reply is logged or their email bounces; stop-on-reply can be switched per sequence.

Are opens and clicks tracked?

Yes, for sequence emails: a tracking pixel and link redirects record opens and clicks.

See Sequences with your own data.

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